About

The Baby Sleep Guide is an extensive content initiative by Cradlewise, designed to provide new parents with reliable, science-backed, and easily comprehensible information about their baby's sleep.

I contributed to shaping the project's visual identity and user experience.

Team

Indraja Swaroop (UI Designer)
Chandni Venkataraman (Design Mentor)
Misha Soni (Inking and Coloring)

WEBPAGE DESIGN (UX AND UI)

High Fidelity Prototype

Wireframe for Individual Blog Page

CHALLENGES

Newsletter Template

The project demanded a multi-faceted approach, addressing various touchpoints, including the landing page, guide template, and newsletters. Additionally, there was a need to supplement the textual content with illustrations that would be inclusive and relatable to all parents.

ILLUSTRATIONS

Hero image for individual blogs

1-month-old baby sleep guide's illustrations

Moro reflex

Sample sleep schedule for 1-month-old baby

Bedtime routine for baby can include bath times

2-month-old baby sleep guide's illustrations

Tummy time

Sample sleep schedule for 2-month-old baby

Lullabies during bedtime routine

3-month-old baby sleep guide's illustrations

Baby can now hold their head up

Sample sleep schedule for 3-month-old baby

Baby in sleep sac and crib

4-month-old baby sleep guide's illustrations

The four months sleep regression

Sample sleep schedule for 4-month-old babies

Cradlewise can assist during sleep regressions

5-month-old baby sleep guide's illustrations

Cradlewise's in-built noise machine

Sample sleep schedule for 5-month-old baby

Introduction of sensory toys

6-month-old baby sleep guide's illustrations

Name recognition

Sample sleep schedule for 6-month-old baby

Your baby can now roll over